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Chatbot

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Chatbot - What are they; how are they used to support customer service ? The chatbot is a service that allows businesses to communicate directly with their customers. Via the social networks, chatbots offers to discuss with you and answer your questions. It's a way for businesses to get closer to their customers and meet their needs. Today there are chatbots that offer different services like Four Seasons,the Canadian group has announced the establishment of a chat between customers and hotel staff. An interesting service that differs from the current trend of robots or "chatbots" hoteliers. Customers now have access to all channel information in more than 100 languages. "The link with humans is probably the most important element of the Four Seasons experience," recalls Christian Clerc, president of the group's operations. Marriott has launched a chatbot for its human resources department. It helps you find your next job within the company by asking y...
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Homework Session 5

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This image express social media as a communication universe.  How many ways, and through which platforms, can social media reach/influence a hotel's individual guest ?  A hotel can express itself on several social platforms on the internet to influence these potential customers. The first platform are social networks such as Facebook, Instagram, Twitter. On these platforms, the hotel can communicate in several different ways: texts, videos, photos that can influence the customer and purpose to him to come in the hotel for an activity or to book a room. The second platform that can influence a customer is TripAdvisor. This ranking and opinion platform allows consumers to judge their experiences within the hotel. Whether the opinion is positive or negative, the hotel must respond to its customers to create a link with them and influence future readers opinions to influence them to book within our institution. Finally, the hotel's website will also be able ...
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